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Fragrance Journal

The most common mistakes when buying perfume – and how to avoid them

The most common mistakes when buying perfume – and how to avoid them

Buying perfume is often a challenge—especially if you don't know exactly what to look for. To avoid disappointment, we'll show you the most common mistakes when buying perfume and how to avoid them...

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Store perfume properly: How to keep your scent fresh for a long time

A perfume is more than just a scent—it's a small work of art in a bottle. To maintain its intensity and beauty, your favorite fragrance needs proper care. Here's how to optimally store your fragran...

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Perfume myths revealed: What's really true?

There are many myths and supposed insider tips surrounding perfume. But which of these are actually true—and which are just fragrance myths? We'll clarify the most common myths so you're well-infor...

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The art of layering: How to combine perfumes perfectly

Perfume layering is a true art form in the world of fragrance. It involves layering different perfumes on top of each other to create a unique scent profile. This allows you to be more creative wi...

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